Fotografía de Andreas Gursky |
"It is a process of urban and social transformation, in which the structures of the city are penetrating the space they have created malls, while they are replacing the city, taking the place of their traditional symbolic and spatial records. Thereby, the public square - as a meeting place of culture - has done no more that to disappear and all the activities that were gathered in it (such as open space where people communicated and shared their experiences) have gone being replaced by a new architecture, that of the shopping center, registered in the world of consumption. And here, in these shopping centers and/or leisure, where much of the population spends his spare time, in which in a seemingly orderly, peaceful and almost perfect - and without any visible coercion - are given in the present the highest levels of social control. However, is an incisive control, concealed, very subtle and consensual, in which participate, unconscious but actively, those directly affected when being seduced by the pleasures of consumption and welfare; is the commodification of life experiences through consumption and entertainment. So, people are socially integrated and seduced by the dependence of market; consumption and places where it takes place become, in such a way, in structures that channel the behavior and conduct of the masses, that can reach to consider themselves as key elements of the maintenance of social order."
José Miguel G. Cortés
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